In a recent analysis, Ruger emerges as a more attractive investment compared to Smith & Wesson, primarily due to its debt-free balance sheet and strategic management decisions. The report highlights Ruger’s successful acquisition of Marlin and its ability to navigate a slow sales period without incurring debt, prompting a closer look at the long-term viability of both companies in a challenging market.
Despite their strong brand recognition, both manufacturers face low growth prospects and presently unattractive stock valuations. The article posits that investors should monitor price pullbacks and inside purchases before committing, raising critical questions about the current landscape of American gun manufacturing and what it means for potential investments.
Read full story at seekingalpha.com