Volunteers from the Highland Park Peace Project are taking an unconventional approach to combat gun violence by targeting the supply chains of major gun manufacturers. They have created an online database that labels businesses as either “enablers” of gun violence or “heroes” for their non-involvement, encouraging consumers to make informed purchasing decisions that align with their values.
Co-founders Stephanie Jacobs and Daniel Perlman emphasize that this capitalism-based initiative is a response to legislative inaction on gun reform. Their website rates various companies, including calling out retailers such as Walmart for selling guns and praising firms like Costco for their policies against stocking firearms from leading manufacturers. The group’s goal is to directly impact the profitability of gun makers through consumer choices.
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